I ordered the new Atmel ICE debugger as soon as it appeared on the company store. I see there is still stock so feel free to put in an order with us or your favorite distributor. Don’t get this new one confused with our JTAGICE3, sometimes called JTAGICE markIII or mk3. It looks similar, but this new one has two debugging connectors. One is for the AVR microcontrollers, and one is for ARM MCU devices. There is a nice slide-show and explanation on our Norway site.

The new Atmel-ICE is white and has two connectors for debugging. The old JTAGICE3 (inset) is silver and only has one connector, although you can upgrade the firmware so it can debug SAM D20 ARM-based MCUs.
Best yet, just like we lowered the priced between the JTAGICE2 and JTAGICE3, we lowered it again for the Atmel ICE. You can get the fancy high-zoot version for 85 bucks. It has the pretty box and all the cables. Then there is a stripper version with just one debug cable for $49. Finally, you can get a bare-board version with no case or cables for a measly $32. This is a great deal when you think that a JTAGICE2 was $399.
This new Atmel-ICE replaces both the Dragon and the JTAGICE3. The only other ARV debugger you might need is the AVRONE! debugger that has trace capability. It’s 600 bucks, but that is worth every penny if you are trying to figure out where your program went or how it entered a subroutine or interrupt vector.
For the “big iron” ARM MPU (microprocessor units) with external memory you can use the SAM ICE. The SAM-ICE is in our store for 100 dollars. This works with Atmel’s MPU chips like the ARM Cortex A5-based chips like the SAMA5D series, and the ARM9-based SAM9x parts.
I unboxed my new Atmel-ICE today, here are the pictures:

The box has a Norse warrior on it, as tribute to the brilliant Norwegian engineers that invented the AVR chip.

Open the box and you see the Atmel-ICE on the left, safely snuggles in anti-static foam, and a box on the right with the three cables and breakout PCB.

Here is a close-up of the debug connectors. Identical, but the one on the right is for AVR and the one on the left is for ARM-based MCUs.

The Atmel ICE uses the micro USB connector. The two more expensive versions come with the cable, the bare PCB does not.

To keep costs down we didn’t paint the logo on, you can see it is nicely inset, as are the “AVR” and “SAM” indicators to tell you which debug connector is which. Check out how nice and small the unit is. This is another improvement over the JTAGICE2, and a real benefit on a crowded desk or lab bench.