Tag Archives: SAMR21

Atmel launches IoT Cloud Ecosystem Partner Program


Atmel’s Cloud Ecosystem Partner Program accelerates time-to-market for developers creating next-generation IoT solutions.


Good news, IoT developers! Atmel has just announced its Internet of Things Cloud Ecosystem Partner Program, providing those using Atmel | SMART MCUs and Atmel SmartConnect wireless solutions with access to a wide range of market-leading ecosystem cloud partners for device management, data analytics and visualization in order to experience end-to-end, out-of-the-box IoT solution development.

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With the ever-increasing need to collect, visualize and analyze data from IoT edge nodes and to manage the associated services, cloud connectivity is becoming an essential element for product development. Aside from that, device management has also emerged as an important aspect of cloud services as more gizmos and gadgets are performing functions through remote management. Take a connected thermostat, for example, that is programmed remotely and sends climate information back to the user’s RC device reducing overall power consumption while providing a better user experience.

Each cloud partner in this program not only brings a unique, distinct feature to the IoT ecosystem for developers using Atmel solutions but offers production-ready software stacks ported on Atmel wireless platforms to help accelerate time-to-market as well. Developers can now easily connect to the cloud through various software as a service (SaaS) options, based on their use-case requirements early in the development cycle. Additionally, Atmel is in the process of onboarding multiple cloud service partners providing regional and vertical expertise where required. Among the names on the growing list are PubNub, Proximetry, Exosite and Arrayent.

“We are excited to team with Atmel to deliver to their customers a highly secure solution for bi-directional device communication and control,” says Todd Greene, PubNub CEO. “Our highly reliable and massively scalable Data Stream Network provides companies with real-time infrastructure and a robust feature set for architecting their IoT solutions. Our partnership with Atmel offers the only ‘out of the box’ solution for IoT developers to create secure IoT products, reducing risk and accelerating time-to-market.”

With the anticipated growth of billions of devices by 2020 in the IoT market, secure cloud services will be a critical element to ensure Internet accessibility connectivity of these smart devices. The partner program ensures developers have the opportunity to design with Atmel’s pre-certified Wi-Fi, 802.15.4, and multimode modules and Atmel | SMART MCUs to provide a seamless end-to-end solution from the edge node to the cloud with a simple, plug-and-play connection that works out of the box.

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“Our cloud services are integrated into several leading Atmel | SMART MCUs, SmartConnect and security modules,” adds Tracy Trent, Proximetry CEO. “We provide leading software solutions that enable the management of the most critical of things in the IoT including remote access and secure data management. With our services integrated into Atmel’s leading products, IoT developers now have a true end-to-end solution from the edge node to the cloud.”

What’s more, IoT developers can simply use any of the compatible Atmel development boards for access to the application programming interface (API) to qualified cloud partners. In order to expire the design process, several development kits are available with access to Atmel Cloud Partners like the WINC1500-XSTK, the SAMW25-XPRO, the SAMR21-XPRO and the Arduino Zero.

“Launching this highly anticipated IoT ecosystem partner program, we are now one of the few suppliers that delivers solutions from the edge node to the cloud, along with full software support. We are excited to team with these unique cloud service companies and look forward to adding many more,” explains Reza Kazerounian, SVP and GM of Microcontroller Business Unit at Atmel.

Atmel announces Embedded World lineup



Next week, Atmel will be launching a number of new products to drive smart, connected devices in the era of the Internet of Things (IoT) at Embedded World 2014 in Nuremberg, Germany.

Some of the new products, along with interactive demos, will be showcased at the official Atmel booth located in Hall 4A / #4A-220 and include:

Solutions in Embedded Processing

Solutions in Connectivity



  • World’s first highly integrated, ultra-low power Wi-Fi IoT module powered by Atmel’s Cortex M0+ MCUs.
  • Atmel’s SAMR21, a new family of Cortex M0+ based ultra-low power wireless microcontrollers targeting ZigBee and 6LoWPAN.
  • A new series of automotive LIN (local interconnect networking) SBC (system basis chip) solutions to better connect in-vehicle systems.

Solutions in Software and Tools

Atmel will also be launching the new Studio 6.2 integrated development platform (in beta), which features a new debug probe with advanced debugging to accelerate time-to-market. In addition, Atmel is slated to showcase various demos in the embedded processing, connectivity and software/tools segments, including:

  • Capacitive touch capability with Atmel’s QTouch technologies – Highlights various home appliances to demonstrate conductive immunity and moisture tolerance, along with an Xplained Pro board and capacitive touch extension board.
  • New ARM MCU solutions – A SAM4E data logger with signal processing based on Atmel’s ARM Cortex-M4 MCUs and a SAM D20 global positioning system tracker based on Atmel’s ARM Cortex-M0+ MCUs.
  • SAM A5 MPU applications – A new SAMA5D3 Xplained board, a low-cost ARM Cortex A5 processor kit, a smart thermostat, a home automation and smart fridge demo with a 7” capacitive touch panel.

Other notable demos include Ivee Sleek Wi-Fi, a voice-activated assistance for the home that helps manage and control connected devices without hands; a finger print, voice-search, secure Bluetooth / USB drive that displays passwords; a tiny automatic camera and app that boasts a searchable and shareable photographic memory and a 5mm x 5mm Cortex-A5 System on Module card. 

A polyphase smart e-metering board based on a dual ARM Cortex-M4 core system-on-chip with an integrated metrology AFE will also be on display in the booth.

For Connectivity

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Atmel’s Wi-Fi connectivity solutions – A Turtle Beach i60 headset and Roku 3 box used on a Vizio M-Series flat panel on display.
  • Upcoming ultra-low power IoT module – Integrates the company’s Wi-Fi technology with a Cortex M0+ core. We will be showcasing the latest Xplained PRO Starter demo kit using this soon-to-be-announced Wi-Fi IoT module.
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The new SAMR21 family of wireless MCUs (supported by the new SAMR21 Xplained PRO evaluation kits) – Ideal as a platform for evaluating and developing the SAMR21 wireless MCUs.
  • ZigBee and open-source 6LoWPAN solutions with cloud services.


For Software and Tools



Along with the new Atmel Studio 6.2 and Atmel-ICE, we will be demoing our latest integrated development platform and advanced debug probe. We will also be highlighting a new SAMA5D3 Xplained cost-effective kit based on the ARM Cortex-A5 processor MPU, as well as the new Xplained Mini ultra-low cost evaluation kit with an Atmel 8-bit AVR, low pin-count MCU for less than USD $10. 

In addition, we plan on hosting several Arduino board demonstrations based on Atmel MCUs for our Maker community. And, by popular demand, Atmel will also be showcasing its advanced AvantCar demo, a next-generation automotive center console concept with curved touchscreens that illustrates the combined use of Atmel’s XSense, maXTouch, QTouch, and 8-bit AVR MCU technologies.

Meanwhile, Atmel’s low-power MCU Expert Bob Martin is scheduled to present “Differentiating and Optimizing for Static and Active Microcontroller Modes” during the hands-on workshop: “Applying Optimizing Techniques for Ultra-low Power Microcontrollers” (Class 07) on Wednesday, February 26. In this 9:00 am – 5:00 pm CET day-long session, Martin will be presenting at 9:15 am CET. Last, but certainly not least, Atmel will be announcing winners from its AVR Hero Design contest at the show.