Tag Archives: IoT

This open source platform turns your physical world into a digital interface


The brainchild of MIT Media Lab’s Fluid Interfaces Group, Open Hybrid is an augmented reality platform for physical computing and the Internet of Things.


The Xerox Star was the first commercially available computer showing a Graphical User Interface (GUI). Since its debut in 1981, many of its introduced concepts have remained the same, especially with regards to how we interact with our digital world: a pointing device for input, some sort of keyboard for commands and a GUI for interaction. However, with many of today’s physical objects becoming increasingly connected to the Internet, Valentin Heun of MIT Media Lab’s Fluid Interfaces Group believes that GUI has hit its limit when it comes to extending its reach beyond the borders of the screen.

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This problem is nothing new, though. Dating back the days of text-only command lines, interface designers have always been challenged by the imbalance between the countless commands that a computer can interpret, and the number of which one could store in their brain at one time.

As Heun points out, physical things have been crafted and shaped by designers over centuries to fit the human body. Because of their shape and appearance, we can access and control them intuitively. So wouldn’t an ideal solution be one in which both the digital and physical worlds come together in seamless fashion? That’s the idea behind what he and his MIT Media Lab collaborators call Open Hybrid. This project would enable users to directly map a digital interface right onto a physical item. By doing so, you would ever need to memorize a drop-down menu or app again.

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Think about it, the use of these so-called smart objects isn’t all that easy. Take a smart light bulb, for instance, which might have millions of color options, thousands of brightness settings and various hue-changing patterns to select from. But in order to adjust the light, you need to first take your phone out of your pocket, enter a passcode to unlock it, open an app and search for the bulb within its main menu, all before finally accessing its functionality — a process that previously only required tapping a wall switch now requires multiple steps. Aside from that, the more objects that one has throughout their home or office, the more complex it becomes to find them in the app’s drop-down menu.

In an effort to solve this conundrum, Heun has developed the Reality Editor, which offers designers a simple solution for creating connected objects by using web standards and Arduino, in addition to a streamlined way to customize the objects’ behavior with an augmented-reality interface that eliminates complicated, and often unnecessary, steps.

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“The amount of apps and drop-down menus in your phone will become so numerous that it will become impossible for you to memorize what app and what menu name is connected with each device. In this case, you might find yourself standing in the kitchen and all you want to do is switch on a light in front of you,” he writes.

These new tangible things are known as Hybrid Objects, as they share the best characteristics of virtual and physical UIs: a virtual interface for occasional modifying, connecting and learning about them, as well as physical interface for everyday operations. Meaning, this system transforms the actual physical world into a transparent window, while the smartphone in your pocket acts as a magnifying glass that can be used to edit reality when necessary.

How it works is pretty straightforward: Hold your phone up so the camera is pointed towards the object, while the app displays a virtual control panel hovering over the item — whether it’s a drone, a lamp, a kitchen appliance, a radio or even an entertainment system. This will prompt its settings and whatever other menu options to magically appear.

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You’ll also see nodes corresponding to the physical controls the gadget offers, and can then create interactions between devices by drawing a line from the origin I/O to the designation I/O. And voilà!

“Traditionally, you would create some kind of standard that knows every possible representation of the relevant objects so that every interface can be defined. For example, say you have two objects, a toaster and a food processor, and now you would need to create a standard that knows how to connect these two objects.”

With Open Hybrid you have a visual representation of your object’s functionalities augmented onto the physical object. Where before an abstract standard needed to be devised, you can now just visually break down an object to all its components. Using the same example from above, the toaster now consists of a heating element, a setup button, a push slider and a timing rotation dial. All of these elements are represented with a number between 0.0 and 1.0. This same simple representation applies to the food processor. If you want to connect two things, you are really only pairing the numbers associated with each given item, never the objects themselves.

“This is the power of Open Hybrid. Now that the interface allows you break down every object to its components, you only need to deal with the smallest entity of a message: a number. As such, Open Hybrid is compatible with every Hybrid Object that has been created, and any object that will be built,” Heun adds.

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What’s nice is that all of the data about the interfaces and connections are stored on the object itself, and each one communicates directly with handheld devices or with one another, so there’s never a need for any centralized hubs or cloud servers.

The Reality Editor is built on the same open standards that are fundamental to the Internet nowadays, such as HTML, Javascript and Open Frameworks. It runs on low-cost, low-power hardware — which in this case is the Arduino Yún (ATmega32U4) — and is easily compatible with other platforms. The system does require at least 400MhZ, 32MB of RAM, 100MB of memory, as well as TCP/IP and UDP networking capabilities.

“Wherever you can run node.js you can run the Hybrid Object platform. We have successfully experimented with MIPS, ARM, x86 and x64 systems on Windows, Linux and OSX,” Heun notes. “If you have the latest head-mounted, projected or holographic interfaces, feel free to compile the code for your platform and share your findings with the community.”

Safe to say, it’s always exciting to see new projects come out of MIT’s Fluid Interfaces Group. While we’ve seen several attempts in bridging the gap between the physical and digital worlds before, this one is certainly among the most unique. Intrigued? Head over to Open Hybrid’s detailed page here to learn more, or watch Heun’s recent Solid 2015 presentation below.

Hicosy lets you take control of your smart energy consumption


This open source, end-to-end platform helps you keep tabs on your solar energy use.


Have you ever wondered about the efficiency of your solar panels or just how much energy was being consumed inside your home? Luckily, there’s an open source monitor that can now provide an answer to those questions. Simply plug Hicosy into your photovoltaic system and smart meter, and immediately begin receiving real-time information and alerts.

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Driven by an Arduino Yún (ATmega32U4), Hicosy comes in two different versions: one for data transmission over WiFi, the other using a cellular network. Each kit is comprised of a custom board, a microSD card, an Arduino GSM shield and some cables and accessories, all housed inside a specially-designed enclosure.

The kits work by connecting to the inverter, as well as either a HAN via Wi-Fi/Ethernet or a GSM network. From there, Hicosy is able to continuously collect energy production data such as voltage and current, and the status of your plant including warning messages, rate comparison and estimated gross revenue.

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Acquired information is then transmitted to secure cloud application where it stored for personal monitoring using the web-based dashboard or mobile app. This allows anyone, ranging from homeowners to facility operators, to easily manage their energy activity and immediately receive push-notifications should something go wrong.

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Interested? Head over to Hicosy’s Indiegogo page, where the team is currently seeking $85,000. Units are expected to begin shipping in December 2015.

Report: Smart lighting has the potential to reduce energy costs by 90%


The global smart lighting market is projected to grow from 46 million installed systems in 2015 to 2.54 billion in 2020.


It would only take a quick browse of Kickstarter and Indiegogo, or a walk down an aisle at your nearest Home Depot to sense the bright future of smart lighting, driven by Internet of Things architectures. According to a new report from Gartner, the intelligent lighting installed base is expected to grow from 46 million units in 2015 to 2.54 billion units in 2020.

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The research firm defines smart lighting as a “lighting system that is connected to a network and can be both monitored and controlled from a centralized system or via the cloud.” In 2014, anywhere from 300 to 500 million square feet of commercial space worldwide could be considered to have smart lighting. It would appear that quite a bit has changed over the last 12 months, as this space is expected to double by year’s end based on the rapid growth in the market.

“Smart solid-state lighting in office buildings and industrial installations has the potential to reduce energy costs by 90 percent; however, achieving these costs takes more than just installing light-emitting diode (LED) lighting,” explains Dean Freeman, Gartner research vice president. “To successfully achieve the lowest electricity cost, in addition to achieving safety and security and enhancing the office environment, lighting product managers at technology and service providers will need to implement five key strategic phases of smart lighting: (1) LED lighting, (2) sensors and controls, (3) connectivity, (4) analytics and (5) intelligence.”

Implementing all five phases will ensure the highest level of success in reducing lighting costs and accelerating the adoption of smart lighting solutions. With these solutions, smart lighting providers will be able to leverage the impact of sensor data and analytics on the IoT.

“Smart solid-state lighting (SSL) costs are now at a point at which it is compelling to implement just the lighting. Energy savings of up to 50 percent have been well-documented in many installations, and they are difficult to resist when replacing incandescent or high-intensity discharge systems in a warehouse. In a fluorescent installation, energy cost savings of up to 25 percent can be achieved, along with considerable savings in lighting maintenance,” Freeman adds.

However, most new lighting installations require some form of sensor controls, which drive some automation of the system. Connecting the controls and the lighting via a network enables the lighting to be operated through a centralized dashboard, which begins to give the building owner the ability to analyze lighting patterns and further improve lighting costs. Most installations are stopping at this stage. If the lighting provider permits the building owner to stop at Phase 3, the value of implementing analytics and learning is lost.

If the lighting provider is able to persuade the building owner to move to Phase 4 with the dashboard in the cloud, building managers can potentially operate multiple lighting operations from a central point, comparing energy use over time and between buildings. If analytics are added to the system, product managers can demonstrate lighting usage compared with occupancy and, consequently, can recommend to their clients lighting programs that can reduce costs based on building utilization, yet enhance the security and ambience for occupants.

In many cases, a smart lighting implementation will end at Phase 4, whereby either a human or a computer will look at the data being generated by the sensors and controls and identify anomalies in the energy pattern. The ultimate in smart lighting would be a result of the analytic system looking at the data and creating some predictive models that would enable the lighting system to learn and become even more intelligent. Additionally, setting up lighting as a service (LaaS) would enable the lighting provider to maintain the system and keep it up to date, while minimizing the cash outlay for the smart lighting system. Gartner expects that as smart lighting continues to emerge, LaaS providers will begin to emerge.

The study goes on to note that regional growth of smart lighting is varied, while implementation of a true smart lighting system is driven mostly by government regulations around energy savings and bulb recycling laws. In North America and Europe, new lighting installations are driving smart lighting with remote efficient management of the fixtures and the bulbs. While SSL alone might accommodate most of the government regulations, the requirements of daylight harvesting and occupancy sensing drive the need for considerable controls in most lighting systems. Once sensors and controls are involved, then networked systems are the next step and are becoming commonplace for most new installations.

Report: 700 million smart home devices to ship by 2020


One million smart home appliances shipped globally in 2014, IHS reports.


If your home isn’t smart yet, just wait. That’s because intelligent household appliances — like your washing machine, air conditioner, dryer, stove and refrigerator — are set to multiply in the years to come, a new report from IHS suggests.

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According to the firm, the global market for such goods is projected to grow at a five-year compound annual growth rate of 134%, bringing the total units shipped from less than one million in 2014 to more than 223 million shipped by 2020. Factor in smaller home machines, such as robotic vacuums, electronic toothbrushes and coffeemakers, and the total number of smart devices skyrockets to 700 million in that same timeframe.

Beyond that, IHS lists three key factors that will help facilitate smart appliance adoption: energy management initiatives, standards for interoperability, and other marketplace dynamics including pricing, retail environment and competitive landscape.

Already today, appliance makers are shifting their focus from low-profit, low-growth “dumb” products toward emerging high-margin, revenue-oriented connected gadgets. Take for instance, Samsung and LG, who are vying for first-mover advantage — a term that refers to the advantage gained by the initial significant occupant of a market segment — by redirecting their efforts from mobile devices, TVs and other saturated areas to smart home equipment.

“Electronics giants could also benefit from the convergence of mobile devices and TVs with their home appliance business lines, as all of these devices can integrate well with smart technologies,” says Dinesh Kithany, senior analyst of home appliances.

Over the course of the next two to three years, the smart home market is expected to consolidate, and by 2018, IHS believes that there will be only a couple of connectivity platforms, operating systems and a small number of technology-oriented appliance companies dominating the market. One great example of this is the harmonization of ZigBee and Thread, both of which have decided to play nice to simplify home control.

“Consolidation will drive consumers toward earlier adoption of smart home technology, with growth similar to what the mobile phone industry experienced just a few years ago,” Kithany adds.

Want to read more? Check out IHS’ entire report here.

3 “mega secular trends” that will fuel the growth of wearables


The wearable technology market could reach 385 million people in a few years, analysts believe.


“Wearable technology will be the next generation of devices to transform how individuals consume and use information,” Piper Jaffray’s Erinn Murphy and Christof Fischer said in a recent note to clients.

In fact, there could be more people using wearable devices than there are people in the U.S. and Canada in a matter of just a few years. That’s because, Murphy and Fischer anticipate that the body tech space will grow from 21 million units last year to 150 million units in 2019 — representing a CAGR of 48%. This surge is expected to be driven primarily from smartwatches and fitness bands. Specifically, they predict that such bands will yield a CAGR of 31%, while smartwatches are projected to see an 82% rise.

As a whole, it is believed that the target market for wearables includes all consumers 15 years and older living in developed nations — which equates to roughly one billion people.

“We believe that tablet adoption is a good indicator of wearable adoption because tablets and wrist wearables do not generally require network contracts and are generally complementary to a computer or smartphone, respectively. For tablets, roughly 20% of the developed nation’s population has a tablet, according to our estimates. This would therefore point to a longer-term unit potential of 230 million units for the category. To be clear, we think this is still conservative given the more accessible price point of wearables (particularly in fitness bands),” the analysts wrote.

According to them, “We think adoption in the range of 20%-30% is more realistic which would point to a range of 230 milion-385 million unit potential for the category with time.”

The firm also noted three “mega secular trends” that will help spur growth in the relatively new market: ongoing health and fitness traction, the “quantified self” movement, and the convergence between brands and technology.

First, Murphy and Fischer pointed to a trend where health and wellness are “at the heart of consumer lifestyles” as global spending on fitness has surpassed $500 billion. Aside from that, trackers appeal to a much greater audience, as they fulfill the needs of individuals across nearly every demographic.

As for “the concept of incorporating technology into aspects of daily life,” wearables will enable users to better record and analyze their daily activity, while raising their awareness about how to adapt a personally healthier lifestyle. The engagement with these devices is coupled with growing online communities.

Last but not least, a vast number of brands are now taking large strides in increasing their engagement with consumers. Among those companies are the likes of Nike, Under Armor, Fossil, Ralph Lauren and Guess.

[h/t Business Insider]

This mask helps you track your sleep and wake up more naturally


REMzen’s intelligent mask is like a sleep lab that you can bring home.


Did you know that more than 70 million Americans suffer from diagnosable sleep illness? And making matters worse, this statistic increases every year with the proliferation of more and more sleep disruptors in our lives. That’s because, up until the advent of artificial lighting, the sun was the primary source of lighting. This, of course, meant that people spent their nights in much darker settings.

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But thanks to today’s mobile gizmos and gadgets, much our evenings are now illuminated. Blue wavelengths, which are beneficial during daylight hours because they boost attention, reaction times and mood, seem to be the most disruptive in the evening. And the proliferation of electronics with screens, as well as energy-efficient lighting, continues to increase our exposure to blue wavelengths, especially after sundown, thereby causing a disruption to our internal clocks.

As a way to help solve this problem, Oregon startup REMzen has developed a solution that they call RZ|X1an intelligent sleep mask that doesn’t just help ease you into lucidity and track your slumbers but serves as an alarm clock as well. The RZ|X1 wakes you up naturally using spectral light therapy, at just the right moment in your sleep cycle to minimize grogginess and sleep inertia. In other words, it provides your body with the missing link to the sun, so you can reap the benefits of a properly regulated sleep cycle.

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Additionally, the  RZ|X1 monitors the quality of your sleep through REM-cycle analysis. While there are other wearable products on the market today that measure the length of shut-eye, this mask goes well beyond that by keeping tabs on many of the same biological signals that are studied in professional labs. This data is then sent to whichever computer is synced to the device.

With full access to your raw and processed sleep data, wearers can easily discover how to get the best possible sleep and run their own algorithms, and in conjunction with the smart alarm, be awoken on the right side of the bed every day — no more morning misery!

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Based on an ATmega32U4 MCU, the RZ|X1 is powered by a fully-rechargeable battery and features a graphical user interface for setting the alarm and viewing sleep analysis. Sound like something you’d like to have at night? Check out REMzen’s CrowdSupply page, where the team is currently seeking $15,000. The first batch of masks are expected to begin shipping in October 2015.

Pura is a smart fountain for cats


Pura lets you monitor the water intake of your kitties right from your smartphone.


Though the age-old proverb may lead you to believe that curiosity killed the cat, in actually, it was dehydration. Research has shown that urinary diseases are one of the leading causes of fatality for felines, not to mention nearly half (46%) have suffered from a urinary system at one point in their life. This is typically the result of either too much dry food or a lack of proper fluid intake. In order to prevent these occurrences, it is imperative to provide the household pet with access to fresh water at all times. Enter Pura.

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Just as the Internet of Things has opened the door for various smart bottles for humans, Noacare is hoping to usher in a similar movement for cats. To make that a reality, the Taipei-based startup has designed a sleek, intelligent fountain that not encourages better H2O habits, but helps owners keep tabs on consumption right from their smartphone. Pura is able to monitor how much water a cat drinks by connecting to a Bluetooth ID tag on its collar.

Upon setting up a profile for each of your pets, just as you would a wearable device of your own, Pura’s accompanying app will calculate how much water they should take in daily given their breed, age, weight and dietary preferences. The monitoring system is triggered by each cat’s tag and logs whenever they visit the fountain, in addition to how much they drink based on the weight of the water left in the fountain after walking away. What’s more, the team even developed an artificial intelligence platform that can interpret each kitty’s behavior and precisely recognize real intake — opposed to playing near the bowl, water evaporation and other unpredictable events.

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Should they not drink enough water, or too much for that matter, Pura will send an alert to your smartphone. Other features of the app include affection levels, abnormal behavior notifications, daily water changing reminders and helpful tips.

The fountain’s 30-degree-angled, ergonomic design decreases neck strain for our furry friends, therefore creating a much more enjoyable water-drinking experience. And thanks to its 4mm-wide stream, cats will never have to worry about wetting their whiskers either. Aside from that, Pura’s recirculating running water and exclusive Smart 360-Degree Cat Sensing Technology enables kittens to drink from any position.

As you could imagine, Pura boasts a few cat-friendly features as a way to entice them to head over to the fountain, such as a steady stream of water with a glowing LED light. t’s also has several elements that will appease owners as well, namely quick refills, easy cleaning and a sturdy, slip-proof base to avoid messes.

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“Cats are wired to be adventurous and it is in their nature to find multiple water sources. By placing multiple Pura at various locations of the household, it increases the chance for your beloved kittens to drink more water. In addition, Pura’s auto sync feature allows all Puras to be connected and automatically sync the data to your phone. The more Pura fountains you have in the house, the better chance your kitten would drink more water and the better you understand his or her health,” its creators explain.

The only potential drawback of this smart system is the fact that the app is only compatible with cats who don’t mind wearing collars, not so great for those who hate having anything around their neck. Think this fountain may be purrfect for your feline friend? Hurry over to its Indiegogo page, where the Noacare crew is just about halfway to its $100,000 goal. Delivery is expected to begin sometime around April 2016.

Monitor this grill right from your smartphone


Bright Grill connects via Wi-Fi and Bluetooth to your Pebble Time, iPad and smartphone. 


While firing up the grill may be a summertime tradition, unfortunately not everyone is skilled in the art of barbecue. If you’re like the majority of folks, chances are that you’re tired of constantly wondering how long you should cook a piece of chicken or steak, without it becoming too “well done.” Luckily, one Miami-based entrepreneur has devised a clever solution that can turn anyone into a grill master in no time.

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Created by Robert Mora, the aptly named Bright Grill pairs with an accompanying mobile app to bring wireless monitoring straight to the palm of your hand or wrist. With a striking resemblance to the popular indoor/outdoor George Foreman Grill, the Bright Grill boasts a 240-square-inch, non-stick cooking area and can be mounted on its pedestal for the deck, patio or near the RV, and removed for the countertop.

The Bright Grill itself is an electric, plug-in unit equipped with both Wi-Fi and Bluetooth connectivity, as well as an Atmel CPU chipset, temperature sensors and signal electronics. While the device can be paired to any iOS, Android or Pebble gadget, it also comes with a power cord for indoor use where gas and charcoal grills are prohibited. Simply turn it on and off from your phone, adjust the temperature and time, and then let it take care of the rest as you monitor your meal from afar.

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What’s nice is that you can forget about having to always hover over the hot grill worrying if the food is okay. Bright Grill provides users with step-by-step guides, flip notifications, a customizable safety shutoff, as well as an auto warm feature that allows you to keep tossing the football for a few more minutes or play one last hand in cards. Aside from all that, it also comes with a “crowdgrilling” community element, which enables you to share your own speciality dish with friends or browse through others’ for dinner inspiration. Its app can even teach new grillers about healthier food choices and recipes that are ideal for those just starting out.

With summer in full swing, what better time to head over to Bright Grill’s Kickstarter page? Mora is currently seeking $41,250, and shipment is slated for March 2016. Depending on the success of its campaign, you will be able to choose from a range of colors including lime green, red, blue, black, orange and silver.

Atmel launches IoT Cloud Ecosystem Partner Program


Atmel’s Cloud Ecosystem Partner Program accelerates time-to-market for developers creating next-generation IoT solutions.


Good news, IoT developers! Atmel has just announced its Internet of Things Cloud Ecosystem Partner Program, providing those using Atmel | SMART MCUs and Atmel SmartConnect wireless solutions with access to a wide range of market-leading ecosystem cloud partners for device management, data analytics and visualization in order to experience end-to-end, out-of-the-box IoT solution development.

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With the ever-increasing need to collect, visualize and analyze data from IoT edge nodes and to manage the associated services, cloud connectivity is becoming an essential element for product development. Aside from that, device management has also emerged as an important aspect of cloud services as more gizmos and gadgets are performing functions through remote management. Take a connected thermostat, for example, that is programmed remotely and sends climate information back to the user’s RC device reducing overall power consumption while providing a better user experience.

Each cloud partner in this program not only brings a unique, distinct feature to the IoT ecosystem for developers using Atmel solutions but offers production-ready software stacks ported on Atmel wireless platforms to help accelerate time-to-market as well. Developers can now easily connect to the cloud through various software as a service (SaaS) options, based on their use-case requirements early in the development cycle. Additionally, Atmel is in the process of onboarding multiple cloud service partners providing regional and vertical expertise where required. Among the names on the growing list are PubNub, Proximetry, Exosite and Arrayent.

“We are excited to team with Atmel to deliver to their customers a highly secure solution for bi-directional device communication and control,” says Todd Greene, PubNub CEO. “Our highly reliable and massively scalable Data Stream Network provides companies with real-time infrastructure and a robust feature set for architecting their IoT solutions. Our partnership with Atmel offers the only ‘out of the box’ solution for IoT developers to create secure IoT products, reducing risk and accelerating time-to-market.”

With the anticipated growth of billions of devices by 2020 in the IoT market, secure cloud services will be a critical element to ensure Internet accessibility connectivity of these smart devices. The partner program ensures developers have the opportunity to design with Atmel’s pre-certified Wi-Fi, 802.15.4, and multimode modules and Atmel | SMART MCUs to provide a seamless end-to-end solution from the edge node to the cloud with a simple, plug-and-play connection that works out of the box.

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“Our cloud services are integrated into several leading Atmel | SMART MCUs, SmartConnect and security modules,” adds Tracy Trent, Proximetry CEO. “We provide leading software solutions that enable the management of the most critical of things in the IoT including remote access and secure data management. With our services integrated into Atmel’s leading products, IoT developers now have a true end-to-end solution from the edge node to the cloud.”

What’s more, IoT developers can simply use any of the compatible Atmel development boards for access to the application programming interface (API) to qualified cloud partners. In order to expire the design process, several development kits are available with access to Atmel Cloud Partners like the WINC1500-XSTK, the SAMW25-XPRO, the SAMR21-XPRO and the Arduino Zero.

“Launching this highly anticipated IoT ecosystem partner program, we are now one of the few suppliers that delivers solutions from the edge node to the cloud, along with full software support. We are excited to team with these unique cloud service companies and look forward to adding many more,” explains Reza Kazerounian, SVP and GM of Microcontroller Business Unit at Atmel.

How Bluetooth beacons can put an end to QR codes


Bluetooth beacons can enhance experiences in a way that is truly indistinguishable from magic.


Arthur C. Clarke once stated, “Any sufficiently advanced technology is indistinguishable from magic,” something that holds true when it comes to our ever-connected world. Take a look around and you will surely notice that the Internet of Things phenomenon is growing quite rapidly. So much so that some adopters have become a part of the IoT without even knowing. Many times, these cloud-based data processing solutions appear to the user as only a familiar webpage or mobile application.

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Part of making IoT ubiquitous and nearly magical is awareness of where you are. GPS and cellular location can certainly do a great job outdoors. Cell tower-based location can give a very rough prediction of location indoors or outdoors. Using GPS or tower location, it is likely that an application running on a mobile device would know that you just walked into a particular store or venue.

But what happens if you need to know a more precise location inside? Take for instance, retailers and venues, who want to deliver very specific content based on the exact location of a customer, like a promotion for a particular product on a nearby shelf.

Today, many museums and public venues, such as malls and arenas, have strategically employed QR code barcodes to allow for on-demand access to location-specific information. Patrons can scan the code and automatically launch cloud-based content into an app or browser that is related to particular exhibits and locations. As great as it may be, I have come to realize that it is a real pain because it requires scanning the QR code at every exhibit. For me, this involves entering my PIN to unlock my cellphone, then looking for my QR code scanner app. This takes my attention away from my family and the overall museum experience. Usually by the time I have accessed the information, my family has moved on to the next exhibit without me.

I recently visited the North Carolina Aquarium in Pine Knoll Shores. It is a nice aquarium with thousands of examples of aquatic life from North Carolina’s many inland freshwater bodies, as well as the sea in smaller exhibits cumulating in the large 300,000-gallon tank holding a replica of the German U-352 that was sunken off the coast of North Carolina during WWII. What’s more, there is a 50,000-gallon installation that re-creates the scene as divers discovered the wreck of the Queen Anne’s Revenge, a ship once commanded by the most infamous pirate of them all – Blackbeard. The ship was last seen sinking off the North Carolina coast in 1718. Case in point: as with most exhibits, there are stories to be told that are specific to each one. Getting easy access to those stories easily enhances the overall visitor experience.

I noticed that several of the smaller exhibits at the NC Aquarium had interactive electronic experiences that were not working because they had fallen into disrepair.

I had noticed that several of the smaller exhibits at the North Carolina Aquarium featured interactive electronic experiences that weren’t working because they had fallen into disrepair. A prime example was the amphibian exhibit, which you can press an old-fashioned button and hear what a frog call sounds like.

I can imagine the electronics behind this antiquated pushbutton: probably a voice recorder circuit from the 1990s along with a power supply and speaker. The button most likely stopped working after a few thousand kids pressed it dozens of times each, or the contacts became oxidized and non-conducting because the current through the switch was insufficient to keep the oxidation burned off. Design of switch circuits is another topic and one that hopefully will need to be addressed much less going forward thanks to innovations like capacitive touch for buttons, sliders, wheels, and other user interface elements.

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In this case, the old-school pushbutton that doesn’t work is far from advanced, let alone “indistinguishable from magic.” And for that matter, the QR codes strategically placed at exhibits are clunky as well.

Instead, what if there were little radio transmitters at each exhibit that your mobile device could detect and reliably determine location? As you are well aware, your mobile device comes equipped with Bluetooth and Wi-Fi radios, as well as GPS, cellular and NFC. Of these technologies, we can use Bluetooth to interact with the exhibits by letting the phone seamlessly know where in the building it is located. Introducing self-contained Bluetooth Smart Beacons or iBeacons as a solution to this problem should not be difficult.

These beacons consist of a power source, a Bluetooth Smart radio and an antenna, all housed inside an enclosure. Beacons work by sending out a packet of data at regular intervals, called the advertising interval. In a museum or aquarium where people walk around, the advertising interval could be one second or more. With an advertising interval of a second, a Bluetooth Smart beacon using Atmel’s BTLC1000 SoC can operate at an average current of under 7 µA and last up to four years on a low-cost CR2032 Lithium coin-cell or longer on a pair of AAA batteries. And the best part is that there are no moving parts — nothing to be loaded onto the beacon except a unique ID or serial number associated with the specific location in the museum or other venue. And the technology is real today. In fact, beacons from Apple (known as iBeacons) are already being deployed in select retail locations such as Disney stores and throughout their own Apple stores. Some iBeacons apps simply run on iPhones and iPads, while others use dedicated low-power and low-cost hardware.

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Let’s consider the entire system and the lifecycle cost of a location-based system of beacons and a smartphone application versus individual content loaded at particular exhibit locations. In this scenario, the largest upfront cost of the solution will be that of developing the website and/or the app. The price of the beacons will be negligible by comparison.

Deployment of the beacons can be accomplished using a different app that can register each beacon to a location and associate it with specific content. Once deployed, the beacons need not be reprogrammed or upgraded. Their ID is simply linked to content located on a server, which can be updated whenever necessary.

Another nice feature of this system is that trained employees are accustomed to loading content onto web servers. There are very few people who are adept at re-recording audio files onto a 20-year-old talking box or repairing it’s worn out pushbutton. Deployment of the app would be done through the app stores for Google, Apple and other phone OS suppliers. Maybe you could even get started by scanning a single QR code when you enter the venue. But that would be the last of the dreaded QR codes you would need to scan.

Using Bluetooth beacons, an experience such as the North Carolina Aquarium could actually be enhanced by technology in a way that is truly indistinguishable from magic. Some other applications, many of them not new, that I think could benefit from this technology include:

  • Sports like skating, motorsports, and swimming/diving: to enhance safety and enjoyment.
  • Retail stores: to provide special discounts and on-the-spot information.
  • Car dealerships: to offer information to those driving by.
  • Amusement parks: to advise patrons about waiting times or to help staff manage crowd traffic.
  • Art galleries: to improve spectators’ experiences without taking anything visual away from the exhibits by cluttering the gallery with QR codes.
  • In the dining room: Based on being near a beacon, the entire family’s devices can go into a silent “family time” mode that would turn off ringers and even disable texting. Similarly, restaurants, churches, funeral homes, conference rooms and other settings could implement an automatic cellphone quiet zone for those who didn’t want to forget to turn off their ringers.
  • At home or in the car: to customize the operation of a phone or tablet in specific ways based on a person’s preferences.
  • Public buildings or on streets: to ease wayfinding for the visually-impaired.
  • Senior centers: to help the elderly or those with disabilities regain independence by pairing with a wearable device.

Coincidentally, I saw this on the way home the other day. While I still don’t know any details, the concept of using beacons got me thinking.

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What are the chances that some will pull my car over, get out, and scan the QR code on this outdoor sign? If like me, probably slim to none. The same goes for those who are looking to buy real estate and are driving in their vehicles. What good is the QR code to you in this situation?

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Unless I’m walking or want to go through the trouble of getting out of my vehicle to scan the sign, or worse yet try and scan the sign while driving, I probably won’t utilize the attached QR code. Using beacons will not only eliminate risks, but will expedite the process altogether. What if we enable the real estate apps with access to the mobile device’s Bluetooth? Now we can look for Bluetooth beacons placed strategically at properties that are for sale and collect information about properties without getting out of the vehicle, and even more importantly, without taking our eyes off the road.

There is enormous potential for the use of Bluetooth Smart beacons anywhere signs are posted and wherever further information is available online. The real estate market is just one of many example use cases, where the implementation of beacons could be a key differentiator for companies willing to become early adopters.

You do have to focus on the revenue generating applications, but there are countless other applications where QR codes located on larger signs could be replaced by beacons to make it easier to access information and reduce the total size and number of signs.

One example is this QR code-equipped sign to encourage people to walk instead of driving their cars…

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Or this one that provides fitness information to those taking a stroll along the public greenway trail…

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These are just a few the ways that Bluetooth beacons can help make the world a better place. A new thinking in terms of apps and getting people to install them is necessary for success. However, if the value of the information becomes high enough, it will happen. Hopefully you will think of more applications and ways to design Bluetooth Smart beacons to support them. And when you do, be sure to look at the lowest power and lowest total bill-of-material cost solutions from Atmel.