ECAL design student Pauline Saglio has created a unique series of three digital/analog hybrid clocks in an effort to meld the digital world with the analog act of winding a clock.
“Nowadays, time is everywhere, on our computers, on our phones, in the street; it has been so automated that the gestures relative to its reading have now changed,” Saglio told Wired. “In fact, we no longer have a permanent relationship with time but with the clock.”
According to Saglio, each of the three clocks is comprised of a touchscreen nestled into a box with a brass key sticking out of it. The screens remain blank until the user pulls, pushes or twists the key – prompting the display of time in the form of hand-drawn black and white animations. These minimalistic drawings fill the display for a minute or so before reverting to a blank screen.
“[These components] allow her to connect the physical action of rewinding to the digital animations. Three scripts interpret when the key is being turned, when it stops and when it’s returning to its original position,” explained Wired’s Liz Stinson. ” It’s a fairly technical process disguised by an analog appearance, which Saglio says is a recurring theme in her work.”
Indeed, Stinson said she often tries to conceal the technical aspects by introducing poetry.
“To make the public forget that it is a complicated work – to erase the boundary between them and me… I like this aspect of waiting for the time, and not have it like a gadget. I wanted to give time back the precious relationship it deserves,” she concluded.