Are you designing for the latest automotive embedded system?

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Eventually, self-driving cars will arrive. But until then, here’s a look at what will drive that progression.

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The next arrow of development is set for automotive

We all have seen it. We all have read about it in your front-center technology news outlets. The next forefront for technology will take place in the vehicle. The growing market fitted with the feature deviation trend does not appeal to the vision of customizing more traditional un-connected, oiled and commonly leveraged chassis vehicles of today. Instead, ubiquity in smartphones have curved a design trend, now mature while making way for the connected car platform. The awaiting junction is here for more integration of the automotive software stack.  Opportunities for the connected car market are huge, but multiple challenges still exist. Life-cycles in the development of automotive and the mobile industry are a serious barrier for the future of connected cars. Simply, vehicles take much longer to develop than smartphones other portable gadgetry. More integration from vendors and suppliers are involved with the expertise to seamlessly fit the intended blueprint of the design. In fact, new features such as the operating system are becoming more prevalent, while the demand for sophisticated and centrally operated embedded systems are taking the height of the evolution. This means more dependence on integration of data from various channels, actuators, and sensors — the faculty to operate all the new uses cases such as automatic emergency response systems are functionality requiring more SoC embedded system requirements.

What is happening now?

People. Process. Governance. Adoption. Let’s look at the similarities stemmed from change. We are going to witness new safety laws and revised regulations coming through the industry. These new laws will dictate the demand for connectivity. Indeed, drawing importance this 2015 year with the requirement set by 2018, European Parliament voted in favor of eCall regulation. Cars in Europe must be equipped with eCall, a system that automatically contacts emergency services directing them to the vehicle location in the event of an emergency. The automotive and mobile industries have different regional and market objectives. Together, all the participants in both market segments will need to find ways to collaborate in order to satisfy consumer connectivity needs. Case in point, Chrysler has partnered with Nextel to successfully connect cars like their Dodge Viper, while General Motors uses AT&T as its mobile development partner.

What is resonating from the sales floor and customer perspective?

The demand is increasing for more sophistication and integration of software in the cabin of cars. This is happening from the manufacturer to the supplier network then to the integration partners — all are becoming more engaged to achieve the single outcome, pacing toward the movement to the connected car. Stretched as far as the actual retail outlets, auto dealers are shifting their practice to be more tech savvy, too. The advent of the smart  vehicle has already dramatically changed the dealership model, while more transformation awaits the consumer.

On the sales floor as well as the on-boarding experience, sales reps must plan to spend an hour or more teaching customers how to use their car’s advanced technology. But still, these are only a few mentioned scenarios where things have changed in relation to cars and how they are sold and even to the point of how they are distributed, owned, and serviced. One thing for certain, though, is that the design and user trend are intersecting to help shape the demand and experience a driver wants in the connected car. This is further bolstered by the fast paced evolution of smartphones and the marketing experiences now brought forth by the rapid adoption and prolific expansion of the mobile industry tethered by their very seamless and highly evolved experiences drawn from their preferred apps.

Today, customer experiences are becoming more tailored while users, albeit on the screen or engaged with their mobile devices are getting highly acquainted with the expectation of “picking up from where I left off” regardless of what channel, medium, device, or platform.  Seamless experiences are breaking through the market.  We witness Uber, where users initialize their click on their smartphone then follows by telemetry promoted from Uber drivers and back to the users smart phone.  In fact, this happens vis versa, Uber driver’s have information on their console showing customer location and order of priority.  Real life interactions are being further enhanced by real-time data, connecting one device to draw forth another platform to continue the journey.  Transportation is one of the areas where we can see real-time solutions changing our day-to-day engagement.  Some of these are being brought forth by Atmel’s IoT cloud partners such as PubNub where they leverage their stack in devices to offer dispatch, vehicle state, and geo fencing for many vehicle platforms.  Companies like Lixar, LoadSmart, GetTaxi, Sidecar, Uber, Lyft are using real-time technologies as integral workings to their integrated vehicle platforms.

Cars are becoming more of a software platform where value chain add-ons tied to an ecosystem are enabled within the software tethered by the cloud where data will continue to enhance the experience. The design trajectory for connected cars follow this software integration arrow.  Today, the demand emphasizes mobility along with required connectivity to customer services and advanced functions like power management for electric vehicles, where firmware/software updates further produce refined outcomes in the driver experience (range of car, battery management, other driver assisted functionalities).

Carmakers and mobile operators are debating the best way to connect the car to the web. Built-in options could provide stronger connections, but some consumers prefer tethering their existing smartphone to the car via Bluetooth or USB cable so they can have full access to their personal contacts and playlists. Connected car services will eventually make its way to the broader car market where embedded connections and embedded systems supporting these connections will begin to leverage various needs to integrate traditional desperate signals into a more centrally managed console.

Proliferation of the stack

The arrow of design for connected cars will demand more development, bolstering the concept that software and embedded systems factored with newly-introduced actuators and sensors will become more prevalent. We’re talking about “software on wheels,” “SoC on wheels,” and “secured mobility.”

Design wise, the cost-effective trend will still remain with performance embedded systems. Many new cars may have extremely broad range of sensor and actuator‑based IoT designs which can be implemented on a single compact certified wireless module.

Similarly, having fastest startup times by performing the task with a high-performance MCU vs MPU, is economic for a designer. It can not only reduce significant bill of materials cost, development resources, sculpted form factor, custom wireless design capabilities, but also minimize the board footprint. Aside from that, ARM has various IoT device development options, offering partner ecosystems with modules that have open standards. This ensures ease of IoT or connected car connectivity by having type approval certification through restrictive access to the communications stacks.

Drivers will be prompted with new end user applications — demand more deterministic code and processing with chips that support the secure memory capacity to build and house the software stack in these connected car applications.

Feature upon feature, layer upon layer of software combined with characteristics drawn from the events committed by drivers, tires, wheels, steering, location, telemetry, etc. Adapted speed and braking technologies are emerging now into various connected car makes, taking the traditional ABS concept to even higher levels combined with intelligence, along with controlled steering and better GPS systems, which will soon enable interim or cruise hands-free driving and parking.

Longer term, the technological advances behind the connected car will eventually lead to self-driving vehicles, but that very disruptive concept is still far out.

Where lies innovation and change is disruption

Like every eventual market disruption, there will be the in-between development of this connected car evolution. Innovative apps are everywhere, especially the paradigm where consumers have adopted to the seamless transitional experiences offered by apps and smartphones. Our need for ubiquitous connectivity and mobility, no matter where we are physically, is changing our vehicles into mobile platforms that want us users to seamlessly be connected to the world. This said demand for connectivity increases with the cost and devices involved will become more available. Cars as well as other mobility platforms are increasingly becoming connected packages with intelligent embedded systems. Cars are offering more than just entertainment — beyond providing richer multimedia features and in-car Internet access.  Further integration of secure and trusted vital data and connectivity points (hardware security/processing, crypto memory, and crypto authentication) can enable innovative navigation, safety and predictive maintenance capabilities.

Carmakers are worried about recent hacks,  especially with issues of security and reliability, making it unlikely that they will be open to every kind of app.  They’ll want to maintain some manufactured control framework and secure intrusion thwarting with developers, while also limiting the number of apps available in the car managing what goes or conflicts with the experience and safety measures.  Importantly, we are taking notice even now. Disruption comes fast, and Apple and others have been mentioned to enter this connected car market. This is the new frontier for technological equity scaling and technology brand appeal. Much like what we seen in the earlier models of Blackberry to smartphones, those late in the developmental evolution of their platforms may be forced adrift or implode by the market.

No one is arguing it will happen. Eventually, self-driving cars will arrive.  But for now, it remains a futuristic concept.

What can we do now in the invention, design and development process?

The broader output of manufactured cars will need to continue in leveraging new designs that take in more integration of traditional siloed integration vendors so that the emergence of more unified and centrally managed embedded controls can make its way. Hence, the importance now exists in the DNA of a holistically designed platform fitted with portfolio of processors and security to take on new service models and applications.

This year, we have compiled an interesting mixture of technical articles to support the development and engineering of car access systems, CAN and LIN networks, Ethernet in the car, capacitive interfaces and capacitive proximity measurement.

In parallel to the support of helping map toward the progress and evolution of the connected car, a new era of design exists. One in which the  platform demands embedded controls to evenly match their design characteristics and application use cases. We want to also highlight the highest performing ARM Cortex-M7 based MCU in the market, combining exceptional memory and connectivity options for leading design flexibility. The Atmel | SMART ARM Cortex-M7 family is ideal for automotive, IoT and industrial connectivity markets. These SAM V/E/S family of microcontrollers are the industry’s highest performing Cortex-M microcontrollers enhancing performance, while keeping cost and power consumption in check.

So are you designing for the latest automotive, IoT, or industrial product? Here’s a few things to keep in mind:

• Optimized for real-time deterministic code execution and low latency peripheral data access
• Six-stage dual-issue pipeline delivering 1500 CoreMarks at 300MHz
• Automotive-qualified ARM Cortex-M7 MCUs with Audio Video Bridging (AVB) over Ethernet and Media LB peripheral support (only device in the market today)
• M7 provides 32-bit floating point DSP capability as well as faster execution times with greater clock speed, floating point and twice the DSP power of the M4

We are taking the connected car design to the next performance level — having high-speed connectivity, high-density on-chip memory, and a solid ecosystem of design engineering tools. Recently, Atmel’s Timothy Grai added a unveiling point to the DSP story in Cortex-M7 processor fabric. True DSPs don’t do control and logical functions well; they generally lack the breadth of peripherals available on MCUs. “The attraction of the M7 is that it does both — DSP functions and control functions — hence it can be classified as a digital signal controller (DSC).” Grai quoted the example of Atmel’s SAM V70 and SAM V71 microcontrollers are used to connect end-nodes like infotainment audio amplifiers to the emerging Ethernet AVB network. In an audio amplifier, you receive a specific audio format that has to be converted, filtered, and modulated to match the requirement for each specific speaker in the car. Ethernet and DSP capabilities are required at the same time.

“The the audio amplifier in infotainment applications is a good example of DSC; a mix of MCU capabilities and peripherals plus DSP capability for audio processing. Most of the time, the main processor does not integrate Ethernet AVB, as the infotainment connectivity is based on Ethernet standard,” Grai said. “Large SoCs, which usually don’t have Ethernet interface, have slow start-up time and high power requirements. Atmel’s SAM V7x MCUs allow fast network start-up and facilitate power moding.”

Atmel has innovative memory technology in its DNA — critical to help fuel connected car and IoT product designers. It allows them to run the multiple communication stacks for applications using the same MCU without adding external memory. Avoiding external memories reduces the PCB footprint, lowers the BOM cost and eliminates the complexity of high-speed PCB design when pushing the performance to a maximum.

Importantly, the Atmel | SMART ARM Cortex-M7 family achieves a 1500 CoreMark Score, delivering superior connectivity options and unique memory architecture that can accommodate the said evolve of the eventual “SoC on wheels” design path for the connected car.

How to get started

1. Download this white paper detailing how to run more complex algorithms at higher speeds.
2. Check out the Atmel Automotive Compilation.
3. Attend hands-on training onboard the Atmel Tech on Tour trailer. Following these sessions, you will walk away with the Atmel | SMART SAM V71 Xplained Ultra Evaluation Kit.
4. Design the newest wave of embedded systems using SAM E70, SAM S70, or SAM V70 (ideal for automotive, IoT, smart gateways, industrial automation and drone applications, while the auto-grade SAM V70 and SAM V71 are ideal for telematics, audio amplifiers and advanced media connectivity).

[Images: European Commission, GSMA]

Atmel tightens automotive focus with new Cortex-M7 MCUs

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Large SoCs without an Ethernet interface typically have slow start-up times and high-power requirements — until now. 

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Atmel, a lead partner for the ARM Cortex-M7 processor launch in October 2014, has unveiled three new M7-based microcontrollers with a unique memory architecture and advanced connectivity features for the connected car market.

According to a company spokesman, E70, V71 and V70 chips are the industry’s highest performing Cortex-M microcontrollers with six-stage dual-issue pipeline delivering 1500 CoreMarks at 300MHz. Moreover, V70 and V71 microcontrollers are the only automotive-qualified ARM Cortex-M7 MCUs with Audio Video Bridging (AVB) over Ethernet and Media LB peripheral support.

Atmel is among the first suppliers to introduce the ARM Cortex-M7-based MCUs, whose core combines performance and simplicity and further pushes the performance envelope for embedded devices. The new MCU devices are aimed to take the connected car design to the next performance level with high-speed connectivity, high-density on-chip memory, and a solid ecosystem of design engineering tools.

Atmel’s Memory Play

Atmel has memory technology in its DNA, and that seems apparent in the design footprint of E70, V70 and V71 MCUs. The San Jose-based chipmaker is offering a flexible memory system that is optimized for performance, determinism and low latency.

Jacko Wilbrink, Senior Marketing Director at Atmel, said that the company’s Cortex-M7-based MCUs leverage Atmel’s advanced peripherals and flexible SRAM architecture for higher performance applications while keeping the Cortex-M class ease-of-use. He added that the large on-chip SRAM on SAM E70/V70/V71 chips is critical for connected car and IoT product designers since it allows them to run the multiple communication stacks and applications on the same MCU without adding external memory.

On-chip DMA and low-latency access SRAM architecture

Avoiding the external memories reduces the PCB footprint, lowers the BOM cost and eliminates the complexity of high-speed PCB design when pushing the performance to a maximum. Next, Tim Grai, another senior manager at Atmel, pointed out another critical take from Cortex-M7 designs: The tightly coupled memory (TCM) interface. It provides the low-latency memory that the processor can use without the unpredictability that is a feature of cache memories.

Grai says that the most vital memory feature is not the memory itself but how the TCM interface to the M7 is utilized. “The available RAM is configurable to be used as system RAM or tightly-coupled instruction and data memory to the core, where it provides deterministic zero-wait state access,” Grai added. “The arrangement of SRAM allows for multiple concurrent accesses.”

Cortex-M7 a DSP Winner

According to Will Strauss, President & Principal Analyst at Forward Concepts, ARM has had considerable success with its Cortex-M4 power-efficient 32-bit processor chip family. “However, realizing that it lacked the math ability to do more sophisticated DSP functions, ARM has introduced the Cortex-M7, its newest and most powerful member of the Cortex-M family.”

Strauss adds that the M7 provides 32-bit floating point DSP capability as well as faster execution times. With the greater clock speed, floating point and twice the DSP power of the M4, the M7 is even more attractive for applications requiring high-performance audio and even video accompanying traditional automotive and control applications.

Atmel’s Grai added an interesting dimension to the DSP story in Cortex-M7 processor fabric. He pointed out that true DSPs don’t do control and logical functions well and generally lack the breadth of peripherals available on MCUs. “The attraction of the M7 is that it does both—DSP functions and control functions—hence it can be classified as a digital signal controller (DSC).”

Grai quoted the example of Atmel V70 and V71 microcontrollers used to connect end-nodes like infotainment audio amplifiers to the emerging Ethernet AVB network. In an audio amplifier, you receive a specific audio format that has to be converted, filtered, modulated to match the requirement for each specific speaker in the car. So you need Ethernet and DSP capabilities at the same time.

Grai says that the audio amplifier in infotainment applications is a good example of DSC: a mix of MCU capabilities and peripherals plus DSP capability for audio processing. Atmel is targeting the V70 and V71 chips as a bridge between large application processors and Ethernet.

Most of the time, the main processor does not integrate Ethernet AVB, as the infotainment connectivity is based on Ethernet standard. Here, the V71 microcontroller brings this feature to the main processor. “Large SoCs, which usually don’t have Ethernet interface, have slow start-up time and high power requirements,” Grai said. “Atmel’s V7x MCUs allow fast network start-up and facilitate power moding.”

The SAM E70, V70 and V71

Atmel’s three new MCU devices are aimed at multiple aspects of in-vehicle infotainment connectivity and telematics control.

SAM E70: The microcontroller series features Dual CAN-FD, 10/100 Ethernet MAC with IEEE1588 real-time stamping, and AVB support. It’s aimed at automotive industry’s movement toward controller area network (CAN) message-based protocols holistically across the cabin, eliminating isolation and wire redundancy, and have them all bridged centrally with the CAN interface.

SAM V70: It’s designed for MediaLB connectivity and leverages advanced audio processing, multi-port memory architecture and Cortex-M7 DSP capabilities. For the media-oriented systems transport (MOST) architecture, old modules are not redesigned. So Atmel offers a MOST solution that is done over Media Local Bus (MediaLB) and is supported by the V70 series.

SAM V71: The MCU series ports a complete automotive Ethernet AVB stack for in-vehicle infotainment connectivity, audio amplifiers, telematics and head control units. It mirrors the SAM V70 series features as well as combines Ethernet-AVB and MediaLB connectivity stacks.

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Majeed Ahmad is the author of books Smartphone: Mobile Revolution at the Crossroads of Communications, Computing and Consumer Electronics and The Next Web of 50 Billion Devices: Mobile Internet’s Past, Present and Future.

Atmel’s new car MCU tips imminent SoC journey

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The fact that these MCUs are targeting highly-sophisticated connected car applications like infotainment and ADAS means that the journey toward bigger and more powerful chips is now inevitable.

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The automotive industry has reached a new era marked by giant initiatives like infotainment, connected car and semi-autonomous vehicles. And, no one seems more excited than the MCU guys who have been a part and parcel of in-car electronics for the past two decades. However, the humble microcontroller is going through a profound makeover in itself in order to come to terms with the demands of the connected car environment.

Take Atmel Corporation, one of the top MCU suppliers, who has launched its SAM DA1 family of microcontrollers at Embedded World 2015 in Nuremberg, Germany. The automotive-grade ARM Cortex-M0+-based MCUs come with capacitive touch hardware support for human-machine interface (HMI) and local interconnect network (LIN) applications. The SAM DA1 series integrates peripheral touch controller (PTC) for capacitive touch and eliminates the need for external components while minimizing CPU overhead. The feature is aimed at capacitive touch button, slider, wheel and proximity sensing applications.

Moreover, SAM DA1 microcontrollers offer up to 64KB of Flash, 8KB of SRAM and 2KB read-while-write Flash. The other key features of SAM DA1 series include 45 DMIPS and up to six serial communication interface (SERCOM), USB and I²S ports. SERCOM is configurable to operate as I²C, SPI or USART, which gives developers flexibility to mix serial interfaces and have greater freedom in PCB layout.

Atmel | SMART SAM DA1 ARM based Cortex-M0+ microcontrollers

The automotive-grade MCUs — operating at a maximum frequency of 48MHz and reaching a 2.14 Coremark/MHz — are qualified to the AEC Q-100 Grade 2 (-40 to +105degreeC). According to Matthias Kaestner, VP of Automotive at Atmel, the company is targeting the SAM DA1 chips for in-vehicle networking, infotainment connectivity and body electronics.

Automotive touch surface demo at Embedded World 2015

The fact that the SAM DA1 devices are based on powerful ARM cores clearly shows a trend toward more performance and the ability to run more tasks on the same MCU. The Cortex-M0+ processor design comes with a two-stage pipeline that improves the performance while maintaining maximum frequency. Moreover, it supports a new I/O interface that allows single cycle accesses and enables faster I/O port operations.

That’s no surprise because the number of electronic control units (ECUs) is on the rise amid growing momentum for connected car features like advanced driver assistance systems (ADAS). However, a higher number of ECUs will make the communication among them more intense; so automotive OEMs want to reduce the number of ECUs while they want more value from the MCU.

Moreover, car vendors want to bring down the number of ECUs to avoid complexity within the larger car network. The outcome of this urge is the integration of more performance and functionality onto the MCU. Each ECU has at least one microcontroller.

Atmel and the Evolution of MCU

Atmel’s SAM DA1 device is another testament that the boundaries between MCU and SoC platforms are blurring. The fact that these MCUs are targeting highly sophisticated connected car applications like infotainment and ADAS means that the journey toward bigger and more powerful chips is now inevitable.

Atmel is an MCU company, and this product line has played a crucial role in its transformation that started in the late 2000s. At the same time, however, the San Jose, California–based chipmaker seems fully aware of the critical importance of the system-level solutions. Atmel calls the SAM DA1 family of chips MCUs; however, its support for more peripherals, larger memories and intelligent CPU features show just how much the MCU has changed over the course of a decade.

Memory Protection Unit in Cortex-M0+

Atmel has a major presence in the automotive market with its MCUs and touch controllers being part of the top-ten car vendors. It’s interesting to note that, beyond its MCU roots, Atmel has a lot of history in automotive electronics as well. Atmel was one of the first chipmakers to enter the automotive market.

Moreover, Atmel bought the IC division of Temic Telefunken Microelectronic GmbH for approximately $110 million back in 1998. Telefunken was an automotive electronics pioneer with an early success in electronic ignition chips that made way into Volkswagen cars back in 1980.

The release of SAM DA1 series marks a remarkable opportunity as well as a crafty challenge for Atmel in the twilight worlds of MCU and automotive electronics. Tom Hackenberg, a senior analyst at IHS, calls the phenomenon ‘SoC on wheels.’

Hackenberg says that the automotive industry consumed approximately a third of all MCUs shipped in 2013. However, now there is an SoC on the road, the brain behind the connected car, and it commands a deeper understanding of the AEC-Q100 standard for automotive quality and ISO 26262 certification for car’s functional safety.

Atmel’s AvantCar touchscreen demo at the CES 2015

The integration of touch controller into SAM DA1 chips can be an important value proposition for the car OEMs who are burning midnight oil to develop cool infotainment platforms for their newer models. Next, while AEC Q100 Grade 2 qualification is a prominent part of the SAM DA1, Atmel might have to consider augmenting the ISO 26262 certification for functional safety, a vital requirement in ADAS and other connected car features.

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Majeed Ahmad is author of books Smartphone: Mobile Revolution at the Crossroads of Communications, Computing and Consumer Electronics and The Next Web of 50 Billion Devices: Mobile Internet’s Past, Present and Future.