Tag Archives: Atmel | SMART SAM C

Jabber is a tossable talking toy for kids


Jabber is the first smart toy designed to be tossed, kicked, smashed, hit and more.


Although the concept of educational toys may be nothing new, SKWRL Design has created a new and innovative way for children to have fun while also developing their social, sensory and fine motor skills. Say hi to Jabber.

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Billed as the first smart toy designed to be hit, smashed, kicked and tossed, Jabber is a durable foam ball embedded with a series of sensors and a powerful speaker that enables it to respond when played with. In an effort to combat today’s screen addiction epidemic, this friendly-looking accessory is ideal for outdoor games — whether that’s being thrown across the yard, kicked to a friend or even bounced off a wall. In any case, Jabber will sense when it is thrown, caught, dropped or shaken, and then facilitate interactive game-play accordingly.

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Not only that, the Bay Area startup has given each Jabber a unique personality that kids can grow attached. Meaning, it will react to a child’s input with funny phrases and sounds. For example, you can unlock new sayings, set a high toss record or even start a dance party. The ball is equipped with a single button under its foam exterior, which allows users to exit interactive mode and choose between games such as egg toss, hot potato, tag, or perhaps our favorite, noise grenade.

In terms of its hardware, the cute Pikachu-like device is comprised of three main components: sensors for detecting motion, an Atmel | SMART SAM C Cortex-M0+ MCU for deciphering the movement and deciding the output, and a built-in speaker for emitting various sounds upon command. On top of that, keeping everything safe and secure are three injection molded plastic parts that also house four AAA batteries for long lasting power.

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Sound like a toy that your child (or maybe even you) would enjoy? Head over to Jabber’s Kickstarter campaign, where the SKWRL Design crew is currently seeking $45,000. Pending all goes to plan, delivery is slated for April 2016.

Introducing the new Atmel | SMART SAM C family


Atmel unveils an innovative 5V Cortex-M0+ MCU series with integrated peripheral touch controller.


Say hello to the Atmel | SMART SAM C family, the world’s first full 5V ARM Cortex-M0+-based MCU series with an integrated peripheral touch controller (PTC). The newest batch of MCUs innovatively combines 5V, DMA performance and a PTC with excellent moisture tolerance. Beyond that, the devices integrate advanced analog capability and offer EMI and ESD protection, making them ideal for the rapidly expanding smart appliance and industrial markets.

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Atmel | SMART microcontrollers with PTC are currently in mass production at leading appliance manufacturers worldwide. By adding full 5V functionality on an ARM Cortex M0+ based core, along with upcoming support for the IEC 60730 Class B Safety Library, the SAM C lineup — including the SAM C20 and CAM C21 — is the perfect solution for partnering with industrial and white goods companies to power next-generation applications for the burgeoning Internet of Things.

Leveraging over two decades of MCU success, the latest series incorporates Atmel’s proprietary smart peripherals and Event System, not to mention are also pin and code-compatible to the SAM D and SAM L families. The SAM C is fully supported by Atmel’s free integrated development environment Atmel Studio and program examples and drivers for all peripherals are available through the Atmel Software Framework.

“Atmel leverages its leadership position in both MCU and touch with the new SAM C series,” explained Reza Kazerounian, Atmel SVP and GM, Microcontroller Business Unit. “The SAM C series uniquely combines support for 5V on a Cortex-M0+ based MCU with an integrated PTC, bringing an industry-first product to market for next-generation industrial and appliance applications.”

Among the notable features of the SAM C:

  • Expands the ARM Cortex-M0+ based MCU with hardware divide and square root accelerator at 48MHz
  • Large memories with SRAM up to 32KB and embedded Flash up to 256KB
  • Supports 2.7V to 5.5V operating voltage
  • Integrates the Atmel QTouch Peripheral Touch Controller
  • Incorporates Atmel’s proprietary DMA with SleepWalking, Event System and SERCOM
  • Dual 12-bit ADCs and a 16-bit Sigma Delta ADC
  • Dual CAN 2.0 with FD support

To help accelerate a designer’s development, the SAM C21 Xplained Pro is now selling for just $39. These boards include an embedded debugger and programmer and have a wide range of compatible extensions units. Standalone programmer debugger solutions supporting the SAM C family are also available from both Atmel and third parties.