Video: Rob Valiton discusses the future of automotive at CES 2015


The car of the future could have a curved center display with tons of real estate for driver information and entertainment. 


It’s no surprise that automotive technology has emerged as an integral component of our digital lifestyle, as more and more consumers are looking to bring their mobile devices seamlessly into their vehicles. During CES 2015, ARMdevices.net had the chance to catch up with Rob Valiton, Atmel Senior Vice President & General Manager, to discuss the connected car — most notably, the next generation of infotainment user interfaces.

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With up to a hundred million lines of code, at least 30 MCU-controlled devices — and some with as many as 100 — the vehicle is the ideal application to bring smart, connected devices in the era of the Internet of Things (IoT). Not only will these automobiles be packed with futuristic functionality ranging from navigation and parking assistance to diagnosis and road conditions, they will become much more intuitive and integrated with smartphone-like interfaces. In order to provide this, the car of tomorrow will feature a curved center console display offering a large amount of real estate for information to drivers. And, the newly-announced AvantCar 2.0 will make this possible.

Luckily, the AvantCar 2.0 brings advanced connectivity into the vehicle through an advanced HMI console connected to a concept car highlighting car access, car networking, MCUs, audio-over-Ethernet, MHL support and security technologies. Focusing on user requirements, the fully-functional console concept boasts curved touchscreens using maXTouch touchscreen controllers and XSense flexible touch sensors, as well as Atmel’s QTouch with proximity sensing, and LIN networking for ambient lighting controls.

1 thought on “Video: Rob Valiton discusses the future of automotive at CES 2015

  1. Pingback: Report: 1 in 5 cars will be connected by 2020 | Bits & Pieces from the Embedded Design World

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