Earlier today, Atmel announced a definitive agreement to acquire Newport Media, Inc., a move which further expands the company’s wireless portfolio to include Wi-Fi 802.11n and Bluetooth. In just hours, the acquisition was covered by a number of prominent tech publications, including Reuters, VentureBeat, PC World, Bloomberg, Fox Business and eWeek.
Soham Chatterjee, Reuters
“Atmel said its chips paired with Newport’s gears can be used in a variety of products ranging from home and building automation equipments to consumer devices that require longer battery life.”
Dean Takahashi, Venture Beat
“The Internet of Things market is expected to be huge as everyday devices become smarter and connected to the Internet. Atmel, which makes microcontrollers and touchscreen tech, wants to be a player in this emerging market. By adding Newport Media, a maker of low-power Wi-Fi and Bluetooth chips, Atmel will expand its portfolio for the Internet of Things, where large numbers of sensors have to communicate data wirelessly to the Internet.”
Agam Shah, PCWorld
“Arduino boards are largely based on Atmel’s MCUs, but mostly don’t have wireless due to their size and cost constraints. With devices becoming more connected, Atmel will be able to package wireless on electronics or developer boards used to prototype wearable devices and robots.”
Interested in learning more? You can read the full press release here.