Atmel looks back at Maker Faire Shenzhen

Dale Dougherty, founder of MAKE Magazine and creator of Maker Faire, notes that Maker Faire Shenzhen, held the first weekend of April 2014, celebrated the emergence of the Maker Movement in China and recognized the significance of Shenzhen as a global capital for DIY culture.

“Maker Faire Shenzhen was the first full-scale Maker Faire in China. An estimated 30,000 people walked the tree-lined streets to interact with makers, participate in workshops and listen to presentations,” Dougherty explained in a recent Makezine article.

“[The event] was a showcase for 300 makers who manned 120 exhibits. Organized by Eric Pan and his team at Seeed Studio, Maker Faire Shenzhen was a public demonstration of the robust productivity of China’s makers. The Maker Movement could play a major role in China in transforming both China’s view of itself and the world’s view of China as a center of innovation.”

As we’ve previously discussed on Bits & Pieces, Atmel attended the Faire from April 6-7. Our booth – #4 – was located right next to Center Stage.

In addition, Sander Arts (@Sander1Arts), VP of Corporate Marketing at Atmel, gave a detailed presentation about Atmel microcontrollers, the IoT and Makers.

Sander’s well-attended presentation garnered a significant amount of attention in the local press from a number of journalists, including those writing for CNET, Ifanr, LeiPhone, PowerSystemsDesign (China) and 01EA.

“Various Maker teams demonstrated their projects, ranging from 3D printers to open-source vehicles, VR and wearable devices at Maker Faire 2014 in Shenzhen, highlighting the extensive possibilities of the Internet of Things,” wrote Cui Qiwen,

“As the robust brain behind all these maker projects, Atmel was also present at the convention.”

Xia Hang of LeiPhone, expressed similar sentiments.

“… Atmel accounts [for a] significant role that drives and inspires various projects in different categories such as LED, 3D printing and Arduino. Atmel’s MCU-based Arduino development platform enables more entry-level [projects],” Hang explained.

“Through Maker communities, Atmel has constructed close relationships with Makers in mainland China, not only by providing technology support, but also offering opportunities to present their maker projects through holding AVR Hero Contests. [As Sander says], ‘we are the Makers’ enablers, but the power is with you.'”

Meanwhile, CNET’s Tao Jingjie confirmed that Atmel maintains a close relationship with Makers via its AVR-based 8-bit MCUs and ARM-based 32-bit MCUs/MPUs.

“Atmel powers Makers to convert innovative ideas into actually commercialization-possible products, including LED projects, 3D printing projects, Arduino projects, and so on,” said Jingjie.

“It also held the global AVR Hero design contest, in which the products [that won] the award will achieve funding from Atmel [along with help] to enter the market in the future.”

Interested in learning more about the Maker Movement in China? You can check out our article archive on the subject here.

3 thoughts on “Atmel looks back at Maker Faire Shenzhen

  1. Pingback: Why Shenzhen is the factory of the world for Makers | Bits & Pieces from the Embedded Design World

  2. Pingback: Atmel visits Beijing Makerspace… again | Bits & Pieces from the Embedded Design World

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